How Much Money Can You Make Selling Lightroom Presets?

It’s the first thing every photographer wonders before they start: can you actually make money selling Lightroom presets? The honest answer is yes — but how much depends entirely on a few things you control. Let’s break down the real numbers.

The honest answer: it depends

Preset income ranges from a little pocket money to a meaningful side business. The difference isn’t luck — it’s pricing, how many people see your work, and whether your previews actually convince buyers. The maths is simple once you see it.

The simple maths: price × volume

Most individual presets sell for £4–£15, and curated packs go higher. Your monthly income is just price multiplied by sales. A few examples:

• A £9 pack selling 20 times a month = £180/month.
• The same pack at 100 sales = £900/month.
• Three packs each doing 40 sales at £12 = £1,440/month.

Because a preset is made once and sold infinitely, every extra sale is almost pure margin. The work is front-loaded; the income compounds.

What you actually keep (fees matter a lot)

Headline price isn’t take-home. Many platforms take 30–50% or pile on listing and ad fees. On PresetScout you keep 90% of every sale — one flat 10% fee with no hidden costs — and receive payouts straight to your bank via Stripe. On £900 of sales that 90% vs, say, 60% split is the difference between £810 and £540 in your pocket.

What separates the earners from the rest

• Honest previews — real before/after photos convert far better than promises.
• A clear niche — “moody wedding presets” outsells “my presets”.
• Consistency — sellers who release regularly build a following.
• Promotion — sharing your link drives the first sales that build momentum.

Add a second income stream

You can also earn by bringing other creators on board. Our affiliate program pays you a share of every sale from photographers you refer — passive income on top of your own packs.

Start today

Demand is real across styles — see how many buyers browse wedding presets and portrait presets. The fastest way to learn what sells is to list one pack and watch. Become a seller and publish your first preset for free.

You won’t get rich overnight, but a good pack with honest previews can earn quietly for years. The only way to find your number is to start.